Clearly: How to Buy Glasses Online

About the Project

Clearly is a Canadian glasses and contact lenses retailer. We work as their video agency developing concepts, strategy and original content. These video was a promotional campaign to showcase how easy it is for customers to buy glasses online. We wanted to create a video that was simple, witty, and would showcase the Clearly brand. The video was filmed over the course of half a day in a studio in Vancouver. Our team managed all elements of production and post production to bring this video to life. The video has received over 3,000,000 views and has performed extremely well for converting clients from a video viewer into a glasses purchase.

Video Success and Metrics

Clearly has re-used this piece of content for several years. It performed so well through online channels that they also began running it on TV as a commercial to showcase the Clearly brand. The video has high viewer watch time and has done extremely well converting viewers to visit the Clearly website. We are proud of the look and feel of how the video came together and are very pleased it has given Clearly a very positive return on investment.